/* ============================================================
   Really Cool Ideas — site styles
   Palette and type carried over from the design canvas.
   ============================================================ */

:root {
  --ink:        #10292C;  /* deep teal ground */
  --ink-deep:   #0B1F21;  /* darker panel */
  --cream:      #F1ECE3;
  --gold:       #E6A23C;
  --gold-deep:  #B06F12;  /* gold that passes contrast on cream */
  --body-dark:  #C9D3D0;  /* body text on dark */
  --muted:      #A9B8B5;  /* captions on dark */
  --rule:       #25464A;
  --rule-soft:  #2F5256;
  --body-light: #3B5457;  /* body text on cream */
  --card-rule:  #D6CFC2;

  --display: "Big Shoulders Display", "Arial Narrow", sans-serif;
  --body: "Source Serif 4", Georgia, serif;

  --gutter: 96px;
  --section-y: 130px;
}

*, *::before, *::after { box-sizing: border-box; }

html { scroll-behavior: smooth; }

body {
  margin: 0;
  background: var(--ink);
  color: var(--cream);
  font-family: var(--body);
  font-size: 19px;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
}

img { max-width: 100%; display: block; }

a { color: var(--gold); }
a:hover { color: #F3C47A; }

h1, h2, h3 { font-family: var(--display); font-weight: 800; line-height: 1; margin: 0; }

.wrap { padding-left: var(--gutter); padding-right: var(--gutter); }

/* ---------- skip link ---------- */
.skip {
  position: absolute; left: -9999px;
  background: var(--gold); color: var(--ink);
  padding: 12px 20px; z-index: 100; font-weight: 600;
}
.skip:focus { left: 16px; top: 16px; }

/* ---------- nav ---------- */
.nav {
  display: flex; justify-content: space-between; align-items: center;
  padding: 28px var(--gutter);
  border-bottom: 1px solid var(--rule);
  position: sticky; top: 0; z-index: 50;
  background: var(--ink);
}
.brand {
  font-family: var(--display); font-weight: 800; font-size: 30px;
  letter-spacing: .5px; color: var(--cream); text-decoration: none;
}
.nav-links { display: flex; gap: 40px; align-items: center; font-size: 17px; }
.nav-links a { color: var(--cream); text-decoration: none; }
.nav-links a:hover { color: var(--gold); }
.nav-links a[aria-current="page"] { color: var(--gold); }

.btn {
  display: inline-block; text-decoration: none; font-weight: 600;
  border-radius: 4px; border: none; cursor: pointer;
  font-family: var(--body);
}
.btn-gold { background: var(--gold); color: var(--ink); padding: 14px 24px; }
.btn-gold:hover { background: #F3C47A; color: var(--ink); }
.btn-lg { font-size: 19px; padding: 20px 32px; }
.btn-ghost {
  background: transparent; color: var(--gold);
  border: 2px solid var(--gold); padding: 18px 30px;
}
.btn-ghost:hover { background: var(--gold); color: var(--ink); }
.btn-dark { background: var(--ink); color: var(--cream); padding: 22px 36px; font-size: 20px; }
.btn-dark:hover { background: var(--ink-deep); color: var(--cream); }

/* hamburger — hidden until mobile */
.nav-toggle {
  display: none; background: none; border: none; cursor: pointer;
  padding: 10px; color: var(--cream);
}
.nav-toggle svg { display: block; }

/* ---------- hero ---------- */
.hero {
  display: grid; grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 72px; align-items: center;
  padding: 120px var(--gutter) 110px;
}
.hero h1 {
  font-size: clamp(56px, 7.4vw, 118px);
  line-height: .92; letter-spacing: -1px;
}
.hero-sub { font-size: 23px; line-height: 1.55; color: var(--body-dark); max-width: 560px; margin: 0; }
.hero-actions { display: flex; gap: 24px; align-items: center; flex-wrap: wrap; }

/* ---------- video ---------- */
.video {
  position: relative; width: 100%; aspect-ratio: 16 / 9;
  background: var(--ink-deep); border: 1px solid var(--rule-soft);
  border-radius: 6px; overflow: hidden;
  padding: 0; cursor: pointer; display: block;
}
.video img { width: 100%; height: 100%; object-fit: cover; }
.video iframe { width: 100%; height: 100%; border: 0; display: block; }
.video-empty {
  width: 100%; height: 100%; display: flex; flex-direction: column;
  align-items: center; justify-content: center; gap: 14px;
  color: var(--muted); font-size: 15px; text-align: center; padding: 16px;
}
.video-play {
  position: absolute; inset: 0; margin: auto;
  width: 76px; height: 76px; border-radius: 50%;
  background: rgba(16, 41, 44, .72); border: 2px solid var(--gold);
  display: flex; align-items: center; justify-content: center;
  transition: transform .18s ease, background .18s ease;
}
.video:hover .video-play { transform: scale(1.08); background: var(--gold); }
.video:hover .video-play svg { fill: var(--ink); stroke: var(--ink); }
.video-play svg { fill: var(--gold); stroke: var(--gold); }
.video:focus-visible { outline: 3px solid var(--gold); outline-offset: 3px; }

/* ---------- client strip ---------- */
.clients {
  border-top: 1px solid var(--rule); border-bottom: 1px solid var(--rule);
  padding: 36px var(--gutter);
  display: flex; justify-content: space-between; align-items: center;
  gap: 24px; flex-wrap: wrap;
}
.clients .label { font-size: 16px; color: var(--muted); font-style: italic; }
.clients span:not(.label) {
  font-family: var(--display); font-weight: 600; font-size: 28px; color: var(--cream);
}

/* ---------- sections ---------- */
section { padding: var(--section-y) var(--gutter); }
.section-head {
  font-size: clamp(40px, 5vw, 72px); max-width: 900px; margin: 0 0 64px;
}

.results { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 48px; }
.result { display: flex; flex-direction: column; gap: 18px; border-top: 3px solid var(--gold); padding-top: 28px; }
.stat { font-family: var(--display); font-weight: 800; font-size: clamp(44px, 4.4vw, 64px); line-height: 1; color: var(--gold); }
.result h3 { font-family: var(--body); font-size: 24px; font-weight: 600; }
.result p { margin: 0; font-size: 19px; line-height: 1.6; color: var(--body-dark); }
.result .video { margin-top: auto; }
.awards { margin: 64px 0 0; font-size: 20px; color: var(--body-dark); }
.awards-cta { margin-top: 36px; }

/* ---------- light section ---------- */
.light { background: var(--cream); color: var(--ink); }
.light p { color: var(--body-light); }
.light .lede { font-size: 21px; line-height: 1.6; max-width: 880px; }

.steps { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 40px; margin: 64px 0; }
.step-n { font-family: var(--display); font-weight: 800; font-size: 48px; color: var(--gold-deep); }
.step h3 { font-family: var(--body); font-size: 27px; font-weight: 600; margin: 14px 0; }
.step p { margin: 0; font-size: 19px; line-height: 1.6; }

.scale {
  font-size: 21px; line-height: 1.6; max-width: 880px;
  margin: 0 0 56px;
  padding-left: 24px; border-left: 3px solid var(--gold-deep);
}

.offers { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 32px; }
.offers-4 { grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 24px; }
.offers-4 .offer { padding: 32px 28px; gap: 14px; }
.offers-4 .offer h3 { font-size: 31px; line-height: 1.05; }
.offers-4 .offer .price { font-size: 18px; }
.offers-4 .offer p { font-size: 17px; }
@media (max-width: 1240px) {
  .offers-4 { grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 28px; }
}
.offer {
  background: #fff; border: 1px solid var(--card-rule); border-radius: 6px;
  padding: 40px; display: flex; flex-direction: column; gap: 18px;
}
.offer h3 { font-size: 38px; }
.offer .price { font-size: 20px; font-weight: 600; }
.offer p { margin: 0; font-size: 18px; line-height: 1.6; }
.offer-feature { background: var(--ink); color: var(--cream); border: none; }
.offer-feature p { color: var(--body-dark); }
.offer-feature .price { color: var(--gold); }

.addendum {
  margin: 32px 0 0; padding-top: 32px;
  border-top: 1px solid var(--card-rule);
  font-size: 19px; line-height: 1.6; max-width: 880px;
}
.addendum + .addendum { margin-top: 24px; padding-top: 24px; }
.addendum a { color: var(--gold-deep); }

.speaking {
  margin-top: 30px !important; padding-top: 26px;
  border-top: 2px solid var(--gold);
  font-size: 19px !important;
}
.speaking strong { color: var(--cream); }
.speaking a { color: var(--gold); text-decoration: none; border-bottom: 1px solid rgba(230,162,60,.45); }
.speaking a:hover { border-bottom-color: var(--gold); }

.cta-alt {
  margin-top: 8px !important;
  font-size: 15px; letter-spacing: .05em; text-transform: uppercase;
  opacity: .7;
}

/* ---------- about ---------- */
.about { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 80px; align-items: center; }
.about h2 { font-size: clamp(40px, 5vw, 72px); margin-bottom: 26px; }
.about p { font-size: 21px; line-height: 1.65; color: var(--body-dark); margin: 0 0 22px; }
.portrait {
  aspect-ratio: 4 / 5; background: var(--ink-deep); border: 1px solid var(--rule-soft);
  border-radius: 6px; display: flex; align-items: center; justify-content: center;
  color: var(--muted); font-size: 17px; text-align: center;
  overflow: hidden;
}
.portrait img {
  width: 100%; height: 100%; object-fit: cover; display: block;
  border-radius: 5px;
}

/* ---------- testimonial ---------- */
.quote-wrap { border-top: 1px solid var(--rule); padding: 110px var(--gutter); }
blockquote {
  margin: 0 0 24px; font-size: clamp(26px, 3vw, 40px); line-height: 1.35;
  font-style: italic; max-width: 1080px; color: var(--cream);
}
.attrib { font-size: 18px; color: var(--muted); }

/* ---------- final CTA ---------- */
.cta { background: var(--gold); color: var(--ink); }
.cta h2 { font-size: clamp(44px, 6.6vw, 96px); line-height: .95; max-width: 1100px; margin-bottom: 32px; }
.cta .btn-dark { margin-bottom: 20px; color: var(--cream); }
.cta .btn-dark:hover { color: var(--cream); }
.cta p { font-size: 18px; margin: 0; }
.cta p a { color: var(--ink); }

/* ---------- footer ---------- */
footer {
  padding: 56px var(--gutter);
  display: flex; justify-content: space-between; align-items: flex-start;
  gap: 32px; flex-wrap: wrap;
  font-size: 16px; color: var(--muted);
  border-top: 1px solid var(--rule);
}
.foot-brand { font-family: var(--display); font-weight: 800; font-size: 24px; color: var(--cream); display: block; margin-bottom: 8px; }
.foot-links { display: flex; gap: 28px; }
.foot-links a { color: var(--cream); }
footer div p { margin: 0 0 6px; }

/* ============================================================
   WORK PAGE
   ============================================================ */
.page-head { padding: 96px var(--gutter) 48px; }
.page-head h1 { font-size: clamp(52px, 7vw, 104px); margin-bottom: 20px; }
.page-head p { font-size: 21px; color: var(--body-dark); max-width: 720px; margin: 0; }
.page-head .more {
  margin-top: 20px; padding-top: 18px;
  border-top: 1px solid var(--rule);
  font-size: 18px; color: var(--muted); max-width: 720px;
}

.filters {
  display: flex; gap: 12px; flex-wrap: wrap; align-items: center;
  padding: 0 var(--gutter) 20px;
}
.filters-2 { padding-bottom: 56px; }
.filter-label {
  font-family: var(--display); font-weight: 800;
  font-size: 32px; line-height: 1; letter-spacing: .5px;
  text-transform: uppercase; color: var(--cream);
  margin-right: 16px; min-width: 150px;
}
.chip {
  font-family: var(--body); font-size: 17px;
  background: transparent; color: var(--body-dark);
  border: 1px solid var(--rule-soft); border-radius: 999px;
  padding: 11px 22px; cursor: pointer; transition: all .15s ease;
}
.chip:hover { border-color: var(--gold); color: var(--cream); }
.chip[aria-pressed="true"] { background: var(--gold); border-color: var(--gold); color: var(--ink); font-weight: 600; }
.chip:focus-visible { outline: 3px solid var(--gold); outline-offset: 3px; }

.grid {
  display: grid; grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 48px 40px;
  padding: 0 var(--gutter) var(--section-y);
}
.piece { display: flex; flex-direction: column; gap: 16px; }
.piece h3 { font-family: var(--body); font-size: 21px; font-weight: 600; line-height: 1.35; }
.piece .client { font-size: 16px; color: var(--muted); margin: 0; letter-spacing: .3px; }
.piece .outcome { font-size: 17px; color: var(--gold); margin: 0; }
.piece[hidden] { display: none; }

/* social / UGC pieces render vertical so they read as social on sight */
.piece.is-vertical .video { aspect-ratio: 9 / 16; }
.piece.is-vertical { max-width: 340px; }
.piece.is-vertical .video-play { width: 62px; height: 62px; }

.count { padding: 0 var(--gutter) 28px; font-size: 16px; color: var(--muted); }

.cat-note {
  margin: 0 var(--gutter) 24px;
  padding-left: 20px; border-left: 3px solid var(--gold);
  font-size: 19px; line-height: 1.55; color: var(--body-dark); max-width: 760px;
}
.cat-note strong { color: var(--cream); font-weight: 600; }
.cat-note[hidden] { display: none; }

/* ---------- 5 Star Travel Guru strip (work page) ---------- */
.own-brand {
  background: var(--ink-deep);
  border-top: 3px solid var(--gold);
  padding: 88px var(--gutter);
}
.own-brand-inner {
  display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1fr);
  gap: 64px; align-items: center;
}
.own-brand h2 { font-size: clamp(40px, 5vw, 68px); margin-bottom: 24px; }
.own-brand-copy p { font-size: 20px; line-height: 1.65; color: var(--body-dark); margin: 0 0 22px; }
.own-brand-copy .eyebrow { margin-bottom: 18px; }
.own-brand-copy .btn { margin-top: 10px; }
.own-brand-media[hidden] { display: none; }
.own-brand-media[hidden] ~ * , .own-brand-inner:has(.own-brand-media[hidden]) { grid-template-columns: 1fr; }
.own-brand-inner:has(.own-brand-media[hidden]) .own-brand-copy { max-width: 900px; }

/* ============================================================
   CASE STUDY
   ============================================================ */
.eyebrow {
  font-size: 16px; letter-spacing: 1.4px; text-transform: uppercase;
  color: var(--gold); margin: 0 0 24px;
}
.page-head h1 { line-height: .95; }
.lede-dark {
  font-size: 22px; line-height: 1.6; color: var(--body-dark);
  max-width: 780px; margin: 24px 0 0;
}

.hero-piece { padding: 56px var(--gutter) 24px; }

.chapter {
  display: grid; grid-template-columns: 220px minmax(0, 1fr);
  gap: 48px; align-items: start;
  padding: 72px var(--gutter);
}
.chapter-label {
  font-family: var(--display); font-weight: 800; font-size: 30px;
  color: var(--gold); line-height: 1; padding-top: 6px;
}
.chapter-body p { font-size: 21px; line-height: 1.65; color: var(--body-dark); margin: 0 0 22px; }
.chapter-body p:last-child { margin-bottom: 0; }
.chapter-body strong { color: var(--cream); font-weight: 600; }

.light-chapter { background: var(--cream); }
.light-chapter .chapter-label { color: var(--gold-deep); }
.light-chapter .chapter-body p { color: var(--body-light); }
.light-chapter .chapter-body strong { color: var(--ink); }

.bts { margin: 0; padding: 0 var(--gutter) 72px; }
.bts img {
  width: 100%; border-radius: 6px; border: 1px solid var(--rule-soft);
}
.bts figcaption {
  margin-top: 16px; font-size: 17px; color: var(--muted);
  max-width: 760px; line-height: 1.5;
}

.work-block { padding: 0 var(--gutter) 64px; }
.work-block h2 { font-size: clamp(32px, 3.6vw, 48px); margin-bottom: 12px; }
.block-note { font-size: 18px; color: var(--muted); margin: 0 0 28px; max-width: 760px; }
.trio { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 24px; }
.quad { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 32px 28px; }
.trio-item { margin: 0; }
.trio-item figcaption {
  margin-top: 12px; font-size: 18px; color: var(--gold);
  letter-spacing: .3px; font-weight: 600;
}
.trio-item figcaption span {
  display: block; margin-top: 4px;
  font-size: 15px; color: var(--muted); font-weight: 400; letter-spacing: 0;
  line-height: 1.45;
}

.results-chapter { border-top: 1px solid var(--rule); }

.press { margin-top: 44px; padding-top: 32px; border-top: 2px solid var(--gold); }
.press h3 {
  font-family: var(--display); font-weight: 800; font-size: 30px;
  text-transform: uppercase; letter-spacing: .5px; color: var(--cream);
  margin-bottom: 14px;
}
.press-note { font-size: 18px; color: var(--muted); margin: 0 0 18px; max-width: 760px; }
.press-list {
  list-style: none; margin: 0 0 22px; padding: 0;
  display: flex; flex-wrap: wrap; gap: 10px 14px;
}
.press-list li { margin: 0; }
.press-list a {
  display: inline-block; font-family: var(--display); font-weight: 600;
  font-size: 24px; color: var(--cream); text-decoration: none;
  border: 1px solid var(--rule-soft); border-radius: 4px;
  padding: 8px 18px; transition: all .15s ease;
}
.press-list a:hover { border-color: var(--gold); color: var(--gold); }
.result-row {
  display: grid; grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 40px; margin-bottom: 36px;
}
.result-stat { display: flex; flex-direction: column; gap: 10px; }
.result-stat .stat { font-size: clamp(36px, 3.6vw, 52px); }
.result-stat span:last-child { font-size: 18px; color: var(--body-dark); line-height: 1.45; }

@media (max-width: 1100px) {
  .trio, .result-row { grid-template-columns: repeat(3, minmax(0, 1fr)); }
}
@media (max-width: 820px) {
  .chapter { grid-template-columns: 1fr; gap: 20px; padding: 48px var(--gutter); }
  .chapter-label { font-size: 26px; padding-top: 0; }
  .chapter-body p { font-size: 19px; }
  .lede-dark { font-size: 19px; }
  .trio, .quad, .result-row { grid-template-columns: 1fr; gap: 28px; }
  .hero-piece { padding: 32px var(--gutter) 16px; }
  .work-block { padding-bottom: 48px; }
}

/* ============================================================
   RESPONSIVE
   ============================================================ */
@media (max-width: 1100px) {
  :root { --gutter: 48px; --section-y: 96px; }
  .results, .steps, .offers, .grid { grid-template-columns: repeat(2, minmax(0, 1fr)); }
  .hero { gap: 48px; }
}

@media (max-width: 820px) {
  :root { --gutter: 24px; --section-y: 72px; }
  body { font-size: 18px; }

  .nav-toggle { display: block; }
  .nav-links {
    display: none;
    position: absolute; top: 100%; left: 0; right: 0;
    background: var(--ink); border-bottom: 1px solid var(--rule);
    flex-direction: column; align-items: flex-start;
    gap: 0; padding: 8px 24px 24px;
  }
  .nav-links.open { display: flex; }
  .nav-links a { padding: 16px 0; font-size: 19px; width: 100%; }
  .nav-links .btn-gold { margin-top: 12px; width: auto; padding: 14px 24px; }
  .nav { position: relative; }

  .hero {
    grid-template-columns: 1fr; gap: 40px;
    padding: 64px var(--gutter) 56px;
  }
  .hero h1 { font-size: clamp(44px, 12vw, 64px); }
  .hero-sub { font-size: 19px; }
  .hero-actions { gap: 16px; }

  .results, .steps, .offers, .offers-4, .grid, .about { grid-template-columns: 1fr; }
  .about { gap: 40px; }
  .grid { gap: 40px; }
  .steps { gap: 32px; margin: 48px 0; }

  .clients { gap: 18px 28px; justify-content: flex-start; }
  .clients span:not(.label) { font-size: 22px; }
  .clients .label { width: 100%; }

  .section-head { margin-bottom: 40px; }
  .quote-wrap { padding: 72px var(--gutter); }
  .offer { padding: 32px; }
  .offer h3 { font-size: 32px; }

  footer { flex-direction: column; gap: 24px; }
  .filters { padding-bottom: 14px; }
  .filters-2 { padding-bottom: 36px; }
  .filter-label { font-size: 26px; min-width: 100%; margin-bottom: 2px; }

  .own-brand { padding: 64px var(--gutter); }
  .own-brand-inner { grid-template-columns: 1fr; gap: 36px; }
  .own-brand-copy p { font-size: 18px; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  * { transition: none !important; }
}